MAYFIELD ELITE TRAVEL, LLC
Effective Date: May 17, 2018
Mayfield Elite Travel, LLC cares deeply about the privacy of its visitors and users, and is fully committed to protect their personal information and use it properly in compliance with data privacy laws. This policy describes how we may collect and use personal information, and the rights and choices available to our visitors and users regarding such information.
We strongly urge you to read this policy and make sure you fully understand it, before you access or use any of our services.
1. Please read carefully!
2. What information do we collect?
We collect two types of information regarding our Visitors:
- Un-identified and non-identifiable information pertaining to a Visitor, which may be made available to us, or collected automatically via his/her use of the Services (“Non-personal Information”). Such Non-personal Information does not enable us to identify the Visitor from whom it was collected. The Non-personal Information collected by us mainly consists of technical and aggregated usage information, such as Visitors’ and Users’ browsing and ‘click-stream’ activity on the Services, session heatmaps and scrolls, non-identifying information regarding the Visitor’s or User’s device, operating system, internet browser, screen resolution, language and keyboard settings, internet service provider, referring/exit pages, date/time stamps, etc.
- Individually identifiable information, namely information that identifies an individual or may with reasonable efforts cause the identification of an individual, or may be of private or sensitive nature (“Personal Information”). The Personal Information collected by us mainly consists of contact details (e.g., e-mail address or phone number), billing details (name, physical billing address, payment method and transaction details), which are only collected from Users with Paid Services, details regarding a browsing or usage session (IP address, Geo-location and/or device unique identifier), details regarding connected third party accounts (such as the e-mail or username for a connected PayPal, Google or Facebook account), scanned identification documents provided to us (such as an ID card, driver’s license, passport or official company registration documents), correspondences (including those made through or uploaded to our Services), and any other Personal Information provided to us by Visitors and/or Users through their access to and/or use of the Services. For the avoidance of doubt, any Non-personal Information that is connected or linked to Personal Information (for example, in order to improve the Services we offer) is deemed and treated by us as Personal Information, as long as such connection or linkage exists.
3. How do we collect such information?
There are two main methods we use:
- We collect information through your use of the Services. When you visit or use our Services, including when you browse the Website or register a User Account, edit your User Account or purchase an event ticket, we are aware of it and will usually gather, collect and record such uses, sessions and related information, either independently or with the help of third-party services as detailed in Section 6 below, including through the use of “cookies” and other tracking technologies, as further detailed in Section 7 below.
- We collect information which you provide us voluntarily. For example, we collect the Personal Information you provide us when you register to our Services; when you sign in to our Services via third party services such as Facebook or Google; when you place purchases, when you submit or upload such Personal Information as you use any of our Services; and/or when you contact us directly by any communication channel (e.g., phone calls, emails).
- We also collect information from third party sources as described in Section 6 below.
4. Why do we collect such information?
We collect such Non-personal and Personal Information for the following purposes:
- To provide and operate the Services;
- To further develop, customize and improve our Services, based on Visitors’ and Users’ common or personal preferences, experiences and difficulties;
- To provide our Users with ongoing customer assistance and technical support;
- To be able to contact our Visitors and Users with general or personalized service-related notices and promotional messages (as further detailed in Section 8 below);
- To facilitate, sponsor and offer certain contests, events and promotions, determine participants’ eligibility, monitor performance, contact winners and grant prizes and benefits;
- To create aggregated statistical data and other aggregated and/or inferred Non-personal Information, which we or our business partners may use to provide and improve our respective services;
- To enhance our data security and fraud prevention capabilities;
- To comply with any applicable laws and regulations.
- our use of your Personal Information is necessary to perform a contract or take steps to enter into a contract with you (e.g. to provide you with a website builder, to provide you with our customer assistance and technical support), or
- our use of your Personal Information is necessary to comply with a relevant legal or regulatory obligation that we have, or
- our use of your Personal Information is necessary to support legitimate interests that we have as a business (for example, to maintain and improve our Services by identifying user trends and the effectiveness of Wix campaigns and identifying technical issues), provided it is conducted at all times in a way that is proportionate, and that respects your privacy rights.
5. Where do we store your information?
BigGameCruise.com Visitors’ Personal Information may be maintained, processed and stored by us and our authorized affiliates and service providers in the United States of America, in Europe, and in other jurisdictions as necessary for the proper delivery of our Services and/or as may be required by law (as further explained below) and as necessary, in secured cloud storage provided by our Third Party Services.
BigGameCruise.com is hosted by Wix.com Ltd. which is based in Israel, which is considered by the European Commission to be offering an adequate level of protection for the Personal Information of EU Member State residents.
BigGameCruise.com affiliates and service providers that store or process your Personal Information on BigGameCruise.com's behalf are each contractually committed to keep it protected and secured, in accordance with industry standards and regardless of any lesser legal requirements which may apply in their jurisdiction.
We may store and process Personal Information in the USA, Europe, Israel, or other jurisdictions, whether by ourselves or with the help of our affiliates and service providers.
EU-U.S. Privacy Shield & Swiss-U.S. Privacy Shield Disclosure: Many of our service providers participate in, and have certified their compliance with, the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework. Mayfield Elite Travel, LLC is committed to subjecting all Personal Information received from European Union (EU) member countries and Switzerland, respectively, in reliance on the Privacy Shield Framework, to the Framework’s applicable Principles. To learn more about the Privacy Shield Framework, visit the U.S. Department of Commerce’s Privacy Shield List, here.
Mayfield Elite Travel, LLC is responsible for the processing of Personal Information it receives, under the Privacy Shield Framework, and subsequent transfers to a third party acting as an agent on its behalf. Mayfield Elite Travel, LLC complies with the Privacy Shield Principles for all onward transfers of Personal Information from the EU, including the onward transfer liability provisions.
With respect to Personal Information received or transferred pursuant to the Privacy Shield Framework, BigGameCruise.com is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission (FTC). In certain situations, we may be asked to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements, and will do so where permitted by local data protection laws.
If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact us at firstname.lastname@example.org.
Under certain conditions, more fully described on the Privacy Shield website, you may invoke binding arbitration when other dispute resolution procedures have been exhausted.
Upon request BigGameCruise.com will provide you with information about whether we hold any of your Personal Information. You may access, correct, or request deletion of your Personal Information by contacting us at Reservations@mayfieldelitetravel.com.
Please note that permanently deleting your Personal Information from our database erases all of your information from our databases. After completing this process, Travel Account and all its data will be removed permanently, and we will not be able to restore your account or retrieve your data in the future. If you contact us in the future, the system will not recognize your account and we will not be able to access your trip history, preferences or any past quotes we have provided to you.
Our website host, Wix.com and their data storage providers are contractually committed to protect and secure your data.
Among other things, they adhere to the EU – US & to the Swiss-US Privacy Shield Principles, for further protecting and enhancing our users’ privacy.
Data Localisation Obligations: If you reside in a jurisdiction that imposes “data localisation” or “data residency” obligations (i.e., requiring that Personal Information of its residents be kept within the territorial boundaries of such jurisdiction), and this fact comes to our attention, we may maintain your Personal Information within such territorial boundaries, if we are legally obligated to do so.
You acknowledge that while doing so, we may continue to collect, store and use your Personal Information elsewhere, including in the United States of America as explained above.
Some jurisdictions require us to maintain and store their residents’ information locally. We may also collect, process, store and use such information elsewhere, including in the USA.
6. Sharing personal information with third parties
We may share your Personal Information with third parties (or otherwise allow them access to it) only in the following manners and instances:
6.1. Third Party Services:Mayfield Elite Travel, LLC has partnered with a number of selected service providers, whose services and solutions complement, facilitate and enhance our own. These include hosting and server co-location services, communications and content delivery networks (CDNs), data and cyber security services, billing and payment processing services, domain name registrars, fraud detection and prevention services, web analytics, e-mail distribution and monitoring services, session recording and remote access services, performance measurement, data optimization and marketing services, content providers, and our legal and financial advisors (collectively, “Third Party Service(s)”).
Such Third Party Services may receive or otherwise have access to our Visitors’ and Users’ Personal Information and/or Users-of-Users’ Personal Information, in its entirety or in part – depending on each of their particular roles and purposes in facilitating and enhancing our Services and business, and may only use it for such purposes.
Mayfield Elite Travel, LLC is accountable for Personal Information that it receives under the Privacy Shield and subsequently transfers to a third party as described in the Privacy Shield Principles. In particular, We remain responsible and liable under the Privacy Shield Principles if third-party agents that it engages to process the Personal Information on its behalf do so in a manner inconsistent with the Principles, unless Mayfield Elite Travel, LLC proves that it is not responsible for the event giving rise to the damage.
6.2. Law Enforcement, Legal Requests and Duties:Where permitted by local data protection laws, Mayfield Elite Travel, LLC may disclose or otherwise allow others access to your Personal Information pursuant to a legal request, such as a subpoena, legal proceedings, search warrant or court order, or in compliance with applicable laws, if we have good faith belief that the law requires us to do so, with or without notice to you.
6.3. Protecting Rights and Safety:Mayfield Elite Travel, LLC may share your Personal Information with others if we believe in good faith that this will help protect the rights, property or personal safety of Mayfield Elite Travel, LLC, any of our Users, or any member of the general public, with or without notice to you.
6.4. Apps:By installing certain of our apps and/or Third Party Apps, you also allow their respective provider to share and/or access certain Non-personal and Personal Information regarding you. Such information includes, among others, contact details, messages, business applications and certain activities on the Services, which are stored and thereafter accessible via your User Account. For further details regarding the Personal Information that may be collected and shared, please contact us at Reservations@mayfieldelitetravel.com.
In order to further protect your privacy, we contractually prohibit all Third Party Developers from combining Personal Information collected across different User Websites and Services, and from sharing your Personal Information other than with other Apps installed on the same User Website or Services, for the purposes of such specific User Website or Services. We however may still access and use information collected and stored, as necessary for providing and improving its Services.
To prevent the collection or sharing of Personal Information via the apps, you may either avoid installing Apps to your device, revoke the permissions granted to Apps you do install, or simply uninstall them. You should note however that previously-installed Apps may still retain certain information that was collected prior to the revocation, so if you wish such information to be deleted, we suggest that you contact the Third Party Developer directly and request them to do so.
Sharing of Personal Information from Mayfield Elite Travel, LLC subsidiaries and affiliated companies.
To clarify, Mayfield Elite Travel, LLC may share your Personal Information in manners other than as described above, pursuant to your explicit approval, or if we are legally obligated to do so. Moreover, We may transfer, share, disclose or otherwise use Non-personal Information in its sole discretion and without the need for further approval.
MayfieldEliteTravel.com, together with its marketing, analytics and technology partners, uses certain monitoring and tracking technologies (such as cookies, beacons, pixels, tags and scripts). These technologies are used in order to maintain, provide and improve our Services on an ongoing basis, and in order to provide our Visitors, our Users and their Users-of-Users with a better experience. For example, thanks to these technologies, we are able to maintain and keep track of our Visitor’s and Users’ preferences and authenticated sessions, to better secure our Services, to identify technical issues, user trends and effectiveness of campaigns, and to monitor and improve the overall performance of our Services.
Cookies: In order for some of these technologies to work properly, a small data file (“cookie”) must be downloaded and stored on your device. By default, we use several persistent cookies for purposes of session and user authentication, security, keeping the User’s preferences (e.g., regarding default language and settings), connection stability (e.g., for uploading media, using e-Commerce features, etc.), monitoring performance of our services and marketing campaigns, and generally providing and improving our Services.
If you want to delete or block any cookies, please refer to the help and support area on your internet browser for instructions on how to locate the file or directory that stores cookies. Information on deleting or controlling cookies is also available at www.aboutcookie.org (note that this website is not provided by Wix, and we therefore cannot ensure its accuracy, completeness or availability). Please note that deleting our cookies or disabling future cookies or tracking technologies may prevent you from accessing certain areas or features of our Services, or may otherwise adversely affect your user experience.
Clear Gifs: We and certain Third Party Services may employ a software technology called “clear gifs” (a.k.a. Web Beacons/Web Bugs), which enables them and us to improve our Services by measuring their effectiveness and performance. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, however are not stored on your device, but instead embedded within our Services.
Flash and HTML5: We and certain Third Party Services may also employ certain tracking technologies known as “Flash cookies” and “HTML5”, mainly for advertising purposes. Various browsers may offer their own management tools for removing or blocking such technologies. Additional information about managing Flash cookies is available here.
(Please note that this website is not provided by Wix, and we therefore cannot ensure its accuracy, completeness or availability).
Behavioral Targeting/Re-Targeting: Certain Third Party Services and ad networks may display advertising on our Website, on our mobile apps, or manage our advertising on other websites. Such parties may use certain tracking technologies to collect certain information about your activities on the Services and different third party Services to provide you with targeted advertising based on your interests and preferences. You may opt-out of receiving targeted ads from certain advertisers and ad networks by clicking here (or if you are located in the European Union click here (provided by YourChoicesOnline.eu). Please note this does not opt you out of receiving all advertising and that your opt-out will only be in relation to the specific advertising. You will continue to receive advertising for which you have not opted out.
User Data Supplementation: We may receive information about you from other sources, including publicly available databases or third parties from whom we have purchased data, and combine this data with information we already have about you. This helps us to update, expand and analyze our records, identify new customers, and provide products and Services that may be of interest to you. Where we obtain your Personal Information from these third parties, we ensure that such parties are contractually committed to inform you that your Personal Information will be disclosed to us and we take steps to ensure the accuracy of your Personal Information before using it. If you provide us personal information about others, or if others give us your information, we will only use that information for the specific reason for which it was provided to us.
“Do Not Track” Signals: Please note that we do not change our practices in response to a “Do Not Track” signal in the HTTP header from a browser or mobile application.
8. Communications from Mayfield Elite Travel, LLC
8.1. Promotional Messages:We may use your Personal Information to send you promotional content and messages by e-mail, text messages, direct text messages, marketing calls, postal mail, and similar forms of communication from Mayfield Elite Travel, LLC or our partners (acting on our behalf) through such means.
If you do not wish to receive such promotional messages or calls, you may notify us at any time or follow the “unsubscribe” or STOP instructions contained in the promotional communications you receive.
We take steps to limit the promotional content we send you to a reasonable and proportionate level, and to send you information which we believe may be of interest or relevance to you, based on your information.
8.2. Service and Billing Messages:We may also contact you with important information regarding our Services, or your use thereof.
For example, we may send you a notice (through any of the means available to us) if a certain Service is temporarily suspended for maintenance; reply to your e-mail; send you reminders or warnings regarding upcoming or late payments for your current or upcoming trips; or notify you of material changes in our Services.
It is important that you are always able to receive such messages. For this reason, you are not be able to opt-out of receiving such Service and Billing Messages unless you are no longer a MayfieldEliteTravel.com User (which can be done by cancelling your trip and requesting to no longer be contacted. To do so, please contact us at Reservations@mayfieldelitetravel.com).
We may also contact you with service and billing-related messages and content. You will not be able to opt-out of receiving such messages.
9. Your rights in relation to your personal informationIt is imperative that you have control over your Personal Information. That’s why we are taking steps to enable you to access, receive a copy of, update, amend, delete, or limit the use of your Personal Information.
Before disclosing the requested Personal Information, we may ask you for additional information in order to confirm your identity and for security purposes. We reserve the right to charge a fee where permitted by law (e.g., if your request is unfounded or excessive).
You have the right to file a complaint with your local supervisory authority for data protection (but we still recommend that you contact us first).
If you are a MayfieldEliteTravel.com Visitor or User, and you wish to receive a copy, access and/or request us to make corrections to the Personal Information that you have stored with us or wish to request a list of what Personal Information (if any) pertaining to you we disclosed to third parties for direct marketing purposes, please contact us at Reservations@mayfieldelitetravel.com.
We will make all reasonable efforts to honor your request promptly (unless we require further information from you in order to fulfil your request), subject to legal and other permissible considerations.
10. Data Retention
We may continue to retain such Personal Information even after you deactivate your User Account and/or cease to use any particular Services, as reasonably necessary to comply with our legal obligations, to resolve disputes regarding our Users or their Users-of-Users, prevent fraud and abuse, enforce our agreements and/or protect our legitimate interests.
We maintain a data retention policy which we apply to information in our care. Where your Personal Information is no longer required we will ensure it is securely deleted.
We implemented security measures designed to protect the Personal Information you share with us, including physical, electronic and procedural measures. Among other things, we offer HTTPS secure access to most areas on our Services; the transmission of sensitive payment information (such as a credit card number) through our designated purchase forms is protected by an industry standard SSL/TLS encrypted connection; and our service providers regularly maintain a PCI DSS (Payment Card Industry Data Security Standards) certification. We also regularly monitor our systems for possible vulnerabilities and attacks, and regularly seek new ways and Third Party Services for further enhancing the security of our Services and protection of our Visitors’ and Users’ privacy.
Regardless of the measures and efforts taken by us, we cannot and do not guarantee the absolute protection and security of your Personal Information or any other User Content you upload, publish or otherwise share with us or anyone else.
We therefore encourage you to set strong passwords for your User Account and avoid providing us or anyone with any sensitive information of which you believe its disclosure could cause you substantial or irreparable harm. Furthermore, because certain areas on our Services are less secure than others (for example, if you browse to a non-SSL page), and since e-mail and instant messaging are not recognized as secure forms of communications, we request and encourage you not to share any Personal Information on any of these areas or via any of these methods.
If you have any questions regarding the security of our Services, you are welcome to contact us at Reservations@mayfieldelitetravel.com.
12. Public forums and user content
Our Services offer publicly accessible blogs and user content,(for example through our photo contest and client reviews). Please be aware that any information you provide in any such areas may be read, collected, and used by others who access them. To request removal of your Personal Information from our blogs or forums, feel free to contact us at: Reservations@mayfieldelitetravel.com. In some cases, we may not be able to remove your Personal Information from such areas. For example, if you use a third party application to post a comment or photo to a contest (e.g., the Facebook social plugin application) while logged in to your related profile with such third party, you must login into such application or contact its provider if you want to remove the Personal Information you posted on that platform.
In any event, we advise against posting any information (or use any posting means to post information) you don’t wish to publicize on these platforms.
If you upload any User Content (for example to our photo contest or client reviews section) you do so at your own risk. We have put adequate security measures in place to protect your Personal Information. However, we cannot control the actions of other Users or members of the public who may access your photos posted in the contest, and are not responsible for the circumvention of any privacy settings or security measures for other Users or members of the public who may have copied or stored such User Content. To clarify, we advise against uploading or posting any information you do not wish to be public.
If you share a customer review with us through and alternate medium (example via email) we will contact you for permission and you will be required to sign a waiver allowing us to post your words, opinions and likeness on our website. This form will be stored for the duration of the time your review remains on our page and up to 7 years thereafter, or the minimum length of time required by the law at the time.
13. Updates and interpretation
Any heading, caption or section title contained herein, is provided only for convenience, and in no way defines or explains any section or provision hereof, or legally binds any of us in any way.
14. Contacting Us
You may also contact us by mail at: PO Box 62342, Irvine, CA 92602.
Have any questions or suggestions? We’d love to hear them! Contact us.